[JPL] WNUR busts one
onemansjazz at shaw.ca
Tue Mar 6 00:17:54 EST 2007
Wow, and I thought we were pretty small time
at CKUW but we recently finished our Fund Drive eight
days of pledges and topped $50,000 (Canadian)
for the first time in eight years. And my show
got the first ever $1,000 pledge from an individual.
Collection may be another story, but hey it's
a GNote to the JAZZ show.
We too get a stipend from the University of Winnipeg
based on a per-student figure (and the student body
keeps growing in number) and I think free rent from
Still I would have thought a huge school in a huge
area like Chicago would leave us in the dust when
it comes to fund raising.
How do other college based stations do on their
At 11:40 PM 05/03/2007 -0500, you wrote:
>This Week's JPL Sponsor: SUMMIT RECORDS
>WNUR Raises Record Funds For Equipment In Annual Phoneathon
>By Emily Glazer
>The Daily Northwestern
>With microphones malfunctioning and record needles snapping in the
>WNUR recording studio, the on-campus radio station's Phoneathon
>couldn't have come at a better time.
>The station raised a record $41,034 in its annual Phoneathon,
>exceeding its goal of $34,000. The event ended Feb. 15, but the
>station had reached its target amount by Feb 13.
>"I was totally stoked - I couldn't believe (we reached it so soon),"
>said Medill senior Anthony G. Walters, WNUR's general manager.
>The money will go toward equipment-related expenses, like new speakers
>and a server.
>WNUR also receives about $40,000 annually from Northwestern.
>The Phoneathon has been around since the early 1980s, and Walters said
>it raises more money each year.
>Last year WNUR raised about $37,500 - about $4,000 more than the 2006 goal.
>"We beat the pants off of the year before, which always feels good,"
>More than 200 WNUR participants took 3- to 4-hour phone shifts during
>this year's events. Members said this is a particularly important year
>for the fundraiser.
>"This is a key year because we're in the process of moving to a new
>location in Louis Hall," said Chris Wade, Phoneathon's co-director and
>a Communication sophomore. "Everything that we find to buy, we must
>buy out of our budget."
>WNUR is moving to John J. Louis Hall next month because its current
>home, Annie May Swift Hall, is under construction.
>To advertise the Phoneathon, WNUR faxed and mailed hundreds of press
>releases and reminded their listeners hourly, Walters said.
>A total of 608 callers phoned in, including listeners from Canada,
>Australia, Japan and France, he said.
>WNUR also offered incentives such as T-shirts, CDs and theater tickets
>to donors this year from sponsors such as record labels and
>Theron Humiston, a Music graduate student and producer of WNUR's show
>"Classical and Beyond," wrote an original composition for a supporter
>who donated $100 to WNUR during the classical radio show.
>WNUR also gave away the chance to host "Airplay Show," a show on WNUR
>that includes live performances. The donor will get to watch the
>performance in the studio, talk to the band and choose different music
>sets to play, said Mike Corsa, Weinberg '06 and WNUR's general manager
>Walters said he thinks WNUR is underrecognized because it plays
>alternative artists rather than mainstream music, but a combination of
>creative giveaways and loyal listeners led to this year's
>"It really speaks to the mentality of the radio listeners - the fact
>that we made $41,000 - people are sick of hearing the same thing every
>day," Walters said. "We like to think of ourselves as the alternative
>to the alternative."
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