[JPL] Re: Sony promo

Bobby Jackson ftapache1 at sbcglobal.net
Tue May 12 13:33:39 EDT 2009


I am not aware of any recent Sony Promotion.  Can someone fill me in  
on what's happening?

Bobby Jackson



On May 12, 2009, at 1:06 PM, Josh Ellman wrote:

> Hi Blaise,
>
> I believe all labels have similar if not the same requirements. This  
> is the
> nature of game now, and will be so for ANY giveaways from EMI, SONY  
> ETC, be
> it 3, 5, 10 or 100 CD's for on air promotion.
>
> With regard to SONY and this giveaway, if the legal speak seemed  
> confusing
> or misleading, we apologize on their behalf, but bottom line is that  
> it
> essentially the same format.  Fill out the form and FAX it back.  
> Labels just
> need to keep giveaways on file now.
>
> Hope this clears up any confusion.
>
> Best,
>
> Josh Ellman
> Groov Marketing & Consulting
>
>
> On Tue, May 12, 2009 at 9:44 AM, Arturo Gomez <arturogomez at kuvo.org>  
> wrote:
>
>> Blaise wrote <<<< Is anyone else doing the Sony/Legacy giveaway.  It
>> required contact with
>>
>> someone NOT in programming to assure them that we are not pocketing  
>> the
>> product and are mentioning the sponsor. It also requests that we  
>> confirm
>> that we are not increasing airplay of the product to do the  
>> giveaway.  Is
>> this something from commercial radio?  >>>
>>
>>
>>
>> After talking to our Morning Beat host who also happens to be our  
>> PD/COO,
>> Carlos Lando who agreed to give them away during morning drive, I  
>> opted to
>> participate in both EMI giveaways, the Cassandra Blue Note pop tunes
>> compilation and the Capitol Classic Sinatra II release. It simply  
>> required
>> us to fill out a form via PDF and send back, that is all there was  
>> to it.
>> Perhaps Sony has other internal requirements.
>>
>>
>>
>> Arturo Gómez
>> Music Director, jazz89 KUVO
>> The Oasis In The City
>> Colorado's First HD FM Radio Station
>> Celebrating 14 Years of Live Performances!
>>
>>
>>
>>
>>
>>
>> --
>>
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>
>
>
> -- 
> Joshua M. Ellman
> Groov Marketing & Consulting (Southwest)
> 1813 N. Ave 46
> Los Angeles, CA 90041
> 1-877-GROOV-32
> Direct: 323-257-0676
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>
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