[JPL] Average length of pledge drives at your station?
stonebradley1 at gmail.com
Tue Apr 26 18:33:03 EDT 2011
We haven't done pledge drives in many years now. Our funding comes in part
from the University, part from underwriting, part from Associated Students
The light is on,
On Mon, Apr 25, 2011 at 8:21 PM, Ed Trefzger <ed.trefzger at jazzweek.com>wrote:
> This week's sponsor:
> UNDERGROUND Lisa Hilton/piano, Nasheet Waits/drums, Larry Grenadier/bass,
> J.D. Allen/tenor sax
> UNDERGROUND continues at jazz radio this week with over 100+ stations
> around the country now playing the disc after just two weeks, showcasing a
> great start. WRTI/PA, WICN/MA, KTSU/TX and WGMC/NY are among many with
> strong support on UNDERGROUND. Hilton continues her tour April 28 in Los
> Angeles, and May 25 in Hollywood, CA. "Wildly ear opening, Hilton is
> fully in touch with some universal vibe that lifts this session up and away.
> Hot stuff." Midwest Record "A strikingly original voice on the piano".
> http://www.LisaHiltonMusic.com <http://www.lisahiltonmusic.com/>
> What is the typical or average length of pledge drives/membership campaigns
> at your station? A week, a few days?
> Second question: how many times a year do you do them?
> We've seen some success stories on the list in the past. I'm interested in
> a wider range of responses. I've heard some stations need only for a few
> days while others go on for weeks and weeks.
> If there's interest, I'd like to follow up with a more in-depth study and
> see if we can do some benchmarking on the topic and perhaps share some best
> practices and/or things to avoid.
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Dr. Brad Stone
Music Director (Jazz, World, Blues) and Faculty Advisor
San Jose State University
San Jose, CA 95102-0094
Music Calls: Weds., 8:30 a.m. to 11:30 a.m., PT
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