[JPL] Average length of pledge drives at your station?

Bradley Stone stonebradley1 at gmail.com
Tue Apr 26 18:33:03 EDT 2011


Aloha,

We haven't done pledge drives in many years now.  Our funding comes in part
from the University, part from underwriting, part from Associated Students
(student fees).

The light is on,

Brad



On Mon, Apr 25, 2011 at 8:21 PM, Ed Trefzger <ed.trefzger at jazzweek.com>wrote:

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>
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>
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> ---
>
>
> JPLers,
>
> What is the typical or average length of pledge drives/membership campaigns
> at your station? A week, a few days?
>
> Second question: how many times a year do you do them?
>
> We've seen some success stories on the list in the past. I'm interested in
> a wider range of responses. I've heard some stations need only for a few
> days while others go on for weeks and weeks.
>
> If there's interest, I'd like to follow up with a more in-depth study and
> see if we can do some benchmarking on the topic and perhaps share some best
> practices and/or things to avoid.
>
> Thanks,
> ed
>
> --
>
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>



-- 
Dr. Brad Stone
Music Director (Jazz, World, Blues) and Faculty Advisor
KSJS-FM
San Jose State University
San Jose, CA   95102-0094
Music Calls: Weds., 8:30 a.m. to 11:30 a.m., PT
(408) 337-1655


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